RIDER’S EDGE, THE
HARLEY-DAVIDSON ACADEMY OF MOTORCYCLING, MOVES INTO CALIFORNIA
Three Dealerships Set
To Offer Rider Training Course
MILWAUKEE (March 11, 2008) – In a continuing
effort to teach the fundamentals of and instill a greater appreciation for
motorcycle riding, Harley-Davidson is expanding its successful rider training
program into California. Select California Harley-Davidson
dealerships are now offering the Rider’s Edge® New Rider Course premier
motorcycle training program where students have opportunities to interact with
dealership staff and draw from a network of experienced motorcyclists.
Additional dealerships are preparing to launch their program within the month.
The Rider’s Edge
New Rider Course California premier program is based on the proven curriculum of
the Motorcycle Safety Foundation’s (MSF) Basic RiderCourseSM, while offering
additions that provide longer classroom and range time.
“With Harley-Davidson, becoming a rider is
first and foremost about motorcycle safety, but it’s also about a rite of
passage; an experience you’ll never forget,” said Julie Chichlowski, director of
Rider Services. “That’s exactly what we bring to our Rider’s Edge New Rider
Course and what we’re excited to bring to the state of California. Rider’s Edge
is about learning, discovering and bonding – everything a new riding experience
should be.”
The first
Harley-Davidson dealerships in California to
offer the Rider’s Edge New Rider Course premier program are Orange County
Harley-Davidson in IrvineLancaster. Harley-Davidson anticipates more
California
dealerships will add the Rider’s Edge New Rider Course program to their dealer
services by year’s end. and Antelope Valley
Harley-Davidson in
Beyond additional
classroom activities over the MSF course, The Rider’s Edge New Rider Course
California
program includes a group riding component and a Riding Straight module that
focuses on the impact of alcohol and riding where students can experience
simulations using Fatal Vision Goggles.
According to
Chichlowski, an essential component of the Harley-Davidson Rider’s Edge programs
is the expert instructors. “Our Rider’s Edge Instructors are passionate about
riding and passionate about teaching people the safety skills needed to do
so.”
Classroom and skills training are held
onsite at participating Harley-Davison dealers. The cost and course schedule
vary by dealership, but the New Rider Course program typically can be completed
in an extended weekend and outside of standard work hours. To be eligible,
students must have a valid driver’s license, learners permit or certificate
showing completion of the classroom portion of driver’s education. For those
under 18, a waiver must be signed by a parent or
guardian.
Upon successful completion of the course,
graduates receive a California motorcycle license waiver,
relinquishing the riding test given by the Department of Motor Vehicles (DMV)
and qualifying riders for insurance premium discounts with some motorcycle
insurers.
“One distinct advantage of the Rider’s
Edge New Rider Course is that feeling of being part of something bigger,” said
Chichlowski. “Rider’s Edge teaches the skills necessary to ride a motorcycle
but in an environment that is pure
Harley-Davidson.”
Harley-Davidson
established the Rider’s Edge New Rider Course in 2000. Since then, the program
has grown to include 41 states and 176 dealerships. In 2007, Rider’s Edge
celebrated the training of its 100,000th student. To find a dealership offering
Rider’s Edge, visit Harley-Davidson.com and click on Find Rider’s Edge
Locations in the Dealer Locater section.
Harley-Davidson Motor
Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight
motorcycles and a complete line of motorcycle parts, accessories and general
merchandise. For more information, visit Harley-Davidson’s Web site at www.harley-davidson.com.
From Harley Davidson